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可持续人力资源研究提案-sustainable human resource proposal

时间:2019-04-28 10:50来源:未知 作者:anne 点击:
1. Problem statement and motivation问题陈述和动机 根据Lessmann(2013),外国直接投资是经济增长的主要指标之一。因此,随着中国经济的不断发展和国际化战略的实施,越来越多的中国企业在德国进行
1. Problem statement and motivation问题陈述和动机
根据Lessmann(2013),外国直接投资是经济增长的主要指标之一。因此,随着中国经济的不断发展和国际化战略的实施,越来越多的中国企业在德国进行了规划和投资,也受到了德国的欢迎。从图1可以明显看出,中国对德国的直接外国投资在21世纪的头十年里一直在增长。
According to Lessmann (2013), foreign direct investments are one of the key dominant indexes of economic growth. Therefore, with the increasing development of economy and the internationalization strategy of China, more and more Chinese companies planed and had the great opportunities to invest in Germany, which is also welcomed by Germany. It is obvious that can be seen from figure 1, China’s direct foreign investment in Germany has kept rising in the first decade of 21st century. 
(German Central Bank - Deutsche Bundesbank, 2012)(德国中央银行-德意志联邦银行,2012年)
这些中国投资公司在中国的收入和管理方面表现良好。?#27426;?#22914;何在德国顺利和可持续地运营这些公司已成为许多这些公司的挑战。挑战包括一个具有不同文化背景的全新市场,语言系统的沟通问题,以及不同的学术背景等。根据Arthur(1995),二十一世纪中小企业的人力资源挑战。因此,在这些挑战中,最困难的是可持续招聘人才,即可持续人力资源管理(HRM)。根据Paill_et al(2014),员工绩效与员工、组织环境和人力资源管理之间的关系密切相关。从管理的角度来看,人力资源在制定公司战略以及处理以员工为中心的组织活动中起着至关重要的作用。周江(2013)在勃兰登堡?#23637;?#20102;一?#19994;?#22269;公司,他表示解雇一名员工需要9个月的时间。人力资源管理过于注重政策而不是员工行为和环境文化是一个常见的错误(Brewster等人,2013)。因此,应进行研究,?#39029;?#36825;些企业面临的人力资源管理问题以及如何解决这些问题,以确保德国中国企业人力资源管理的可持续发展。
These Chinese investing companies are well performance in the revenue and management in China. However, how to operate them smoothly and sustainably in Germany has become the challenge of many of these companies. The challenge includes an absolutely new market with different cultural background, communication problems on the language system, and the different academic backgrounds, etc. According to Arthur (1995), human resources challenge for small and mid-sized companies in the twenty-first century. Therefore, among these challenges, the most difficult one is to recruit talents sustainably, namely the sustainable human resource management (HRM). According to Paillé et al (2014), employee’s performance is significantly related to the relationship among employee, the environment of the organization, and human resource management. In the light of the management, the human resource plays an essential role in developing a company's strategy as well as handling the employee-centered activities of an organization. Zhou Jiang (2013) who bought a German company in Brandenburg, stated that it cost him 9 months to sack an employee. It is a common mistake that human resource management pays too much attention on policies instead of employee behavior and environmental culture (Brewster et.,al, 2013). As a consequence, a study should be carried out to find what HRM problems those companies are facing and how to solve them to ensure the sustainable development ot HRM for Chinese companies in Germany.
2. State of knowledge and research gap知识状况与研究差距
2.1. State of knowledge知识状态
以往的研究表明,人力资源应得到良好的规划和利用,这也是公司可持续发展的关键。对中国企业也有研究。
Prior studies have suggested that the human resource should be well planned and employed, that is also the key to the sustainable development of the companies. And there are also researches on Chinese companies. 
For the purpose of this study we approached Chinese MNEs that (1) have already entered the German market and over the time have built a market presence in Germany, that (2) seemed to pursue long-term objectives regarding their German investment, implying no ‘hit-and-run’-mentality, which might bias our analysis and findings, and that (3) are heterogeneous in terms of sector or industry affiliation, firm size, level of international diversification, and state ownership.
When developing our interview protocol, we accounted for common methods variance, a potential bias often observed in cross-sectional studies. We separated scale items in different places of the questionnaire, whereas items related to the “dependent’’ or criterion variable (i.e., liability of foreignness) followed those related to the ‘‘independent’’ variables (i.e., acquisition vs. greenfield investment as well as due diligence, reputation building and reliability enhancement, prior experience, share of control, share of work, and key employee roles). This is useful for reducing the effects that stem from artifactual covariance and, thereby, to decrease common methods variance to a certain degree (Podsakoff& Organ, 1986). All interviews were recorded, transcribed, and evaluated through multiple rounds of independent assessments by the authors in order to ensure the reliability of findings (Yin, 2003).
Our interviews found that acquirers and Chinese investors came up with different ways to reduce their LOF (loss of foreign investment) in the German marketplace. In line with prominent approaches that have been proposed for conducting inductive analyses through case study research, our results can be structured according to a set of evolving categories that emerged during the course of our study, namely: strategies to mitigate the LOF through (1) due diligence, (2) reputation building and reliability enhancement, (3) prior experience, (4) share of control, (5) share of work, and (6) key employee roles. All strategies, as well as variations among establishment modes and implications for the firms’ possibility to appropriate synergistic quasi-rents through mitigating their LOF,
2.2 Research gap
There are no studies on sustainable HRM of Chinese companies in Germany, which will guide those Chinese companies on HRM in a different culture in this fast changing time. Also, as a Chinese, the author may be lack of the cultural background of Germany, so that this research could not well explain on the key cause and effects for Chinese Companies investing in Germany. In addition, time limitation is also a downturn of the research for this topic. 
3. Objectives 
Main goal: find out the challenges of sustainable HRM for Chinese companies in Germany and give suggestions.
Therefore, the following hypothesis will be proved in HRM field:
1. Cultural difference in the respective of the financial systems; 
2. The law, regulation and rules for the workforces;
3. The communication gap;
4. Due diligence;
5. Reputation building and reliability enhancement;
6. Prior experience;
7. Share of control;
8. Share of work; and 
9. key employee roles.
4. Procedures and Methods 
Three methods are planned to apply this research, namely, they are 
Method 1: Literature  review; Method 2: Expert Interviews; Method 3: Questionnaire.
Working step 1:  Interviews with experts  on culture and experts in business Finance line. Main questions: What is the normal companies financial system in Germany? What is the normal companies financial system in Chinese company? What is characteristic financial system for Chinese companies in Germany? Is there any difference? What is included in salary? How to improve the salary? Performance-reward rankings?
Working step 2: Find literature on regulation and rules for the workforces from the academic resources such as academic Journal in Germany in TUM library, Munich library, and literatures on HRM characteristics of Chinese companies in China.  Review issues and  compare Chinese companies  in Germany with Chinese compaies and German companies.
Working step 3: interviews with HRM heads and questionnaires with employees in those companies choose different company types: state owned, private and family companies. Main issue is to find the information  
1, The importance of work related goals;
2, Group work with cross-culture employees;
3, Vocation system.
Working step 4: Thesis writing
5. Working plan
The working plan is shown in Table 1, with which the master thesis will be fulfilled. In addition, this plan is the guideline to show the timeline of the research. 
6. Financial plan
The budget is related to the potential costs, which could occur in the process of the research, they are transportation fees, books and newspapers, communication fees with the experts. The author will be responsible for the fees.


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